Full-service marketplace management
One Team. Two Marketplaces.
Weekly Work.
SellTru runs ads, listings, and account operations for brands doing $1M to $20M so search, content score, and paid media pull in the same direction. $150M+ sales managed across 200+ brands. 90% retention. Flat retainers from $3K/mo.
One Team
One team for listings, ads, inventory, and account health
Full-service marketplace management means the same operators own the plan across Amazon and Walmart. Titles, A+, Sponsored Ads, Walmart Connect, FBA/WFS inputs, and account health sit in one weekly cadence. You are not handed to a separate "channel pod" every time something breaks.
Same operators
One plan across both marketplaces. No handoff when something breaks.
One weekly cadence
Titles, A+, Sponsored Ads, Walmart Connect, FBA/WFS inputs, and account health together.
Account health included
Search, content score, and paid media pull in the same direction.
Fit
Who this is for
Brands doing $1M to $20M that are tired of a PPC-only shop ignoring listing conversion, or a listing shop that never opens Advertising Console. If you only need one channel or one function, use the focused pages (Amazon PPC, Walmart marketplace, account management). Full service is for brands that want Amazon and Walmart under one retainer conversation.
What sits in the retainer vs what stays with your team
| Bucket | Typical scope |
|---|---|
| In retainer | Ads management, listing optimization in scope, A+/enhanced content when scoped, account hygiene, weekly reporting. |
| Stays with your team | Product R&D, wholesale pricing authority, brand legal, manufacturing. |
| Paid separately | Ad spend and retail media invoices stay with Amazon / Walmart. SellTru retainer is separate. Flat fee from $3K/mo. See marketplace agency pricing. |
Both Channels
Amazon and Walmart under one cadence
Shared: one owner, one weekly note, one prioritization queue. Channel hubs: Amazon marketing and Walmart marketing. Proof on case studies.
Amazon
- Sponsored Ads, optional DSP
- Seller or Vendor Central
- FBA inputs
See Amazon advertising management and Amazon account management services.
Getting Started
How an engagement starts
Both channels if live. Clear ownership before kickoff.
Free marketplace audit
Both channels if live.
Scope map
What we take, what you keep.
90-day plan
Plan and kickoff access.
Weekly + monthly
Optimization and a monthly business review.
FAQ
Frequently asked questions
One SellTru team running ads, listings, and account operations for Amazon and Walmart under a single plan. Weekly console work, not a software handoff.
Brands doing $1M to $20M that want both marketplaces managed together. Below that range we are usually not the right fit. Single-channel needs map to our Amazon or Walmart service pages.
Flat monthly retainers from $3K. Ad spend is paid to Amazon or Walmart and is separate. We do not take a percent of spend as the default model. See marketplace agency pricing.
No. Many brands start on one channel. Full-service framing is ready when the second channel is live or launching. We still scope Amazon-only or Walmart-only retainers on the dedicated pages.
$150M+ sales managed, 200+ brands, and 90% retention. On Amazon ads accounts in scope, average ACOS drop of 45% in 90 days. That is a book average, not a promise for every ASIN.
Amazon account management is the Amazon-only hub. This page is the dual-channel full-service offer. Same company, different scope page.
One team for Amazon and Walmart.
Free marketplace audit. Flat retainers from $3K/mo. Ad spend stays with the retailers.
Prefer a call on the calendar? Book a free 30-minute strategy call